Kyma Suites Beach Hotel Partners with Revitup.Direct, Exceeding Last Season’s Revenue with a Holistic Rebranding
RevitUp.direct, a leader in the Revenue Management and Digital Marketing arena, is proud to announce its successful partnership with Kyma Suites Beach Hotel, a 5-star city hotel in the heart of Rethymno, Crete. This collaboration has led to remarkable achievements, including reaching already 2022’s revenue through holistic rebranding.
During the first 8 months of the RevitUp partnership, Kyma Suites adopted a strategic online presence, maximizing worldwide visibility on sale channels and social media platforms alike. Through logo rebranding and a consistent social media feed, the hotel established a refreshed look that matched its allure and style in real life.
Particularly notable is the successful implementation of ad campaigns on Meta and Google, a first for Kyma Suites, leading to growing levels of engagement and revenue. Reaching new audiences globally and converting “Lookers” into “Bookers”, the hotel boosted its image in the competitive hospitality industry of Crete.
As of June 2023, Kyma Suites is already on its way to hit 2023 revenue goals, having achieved already 2022’s revenue in the early summer season. Supported by an enhanced online presence, the hotel has consistently attracted a larger audience and driven increasing direct bookings.
Moreover, RevitUp.direct is currently designing and developing a series of state-of-the-art websites for Kyma Suites Beach Hotel, along with Kriti Beach Hotel under OK Hotel Group, scheduled to be live in a few months. The three new sites promise to offer a superior user experience, boosting conversions and strengthening online presence even further.
Hotel owners, Alexandra and Eleni Kokona, stated the following about the RevitUp partnership:
“Kyma Suites Beach Hotel has experienced significant growth in all channels, thanks to RevitUp.direct's strategy. Working closely with our partners, we boosted the hotel's online presence and strengthened its pricing. Thus, we were able to prepare in time for the 2023 season, setting our sights on a holistic rebranding of Kyma and O.K. Group in general.”
Our partners' unwavering support and trust are the driving force behind all the aforementioned achievements. We are excited about the future with Kyma Suites Beach Hotel, embracing upcoming opportunities and growing together.
ABOUT KYMA SUITES BEACH HOTEL
Advantageously positioned by the sea, Kyma Suites Beach Hotel embodies five-star luxury in Rethymno, Crete. Its name “Kyma”, meaning wave in Greek, pays homage to its picturesque seafront setting in the heart of town. The hotel's refined architecture and privileged location at Unknown Soldier Square offer unrivaled panoramic views, making it a premium choice for even the most discerning taste. Furthermore, its proximity to the historical Porta di Sabbionara, the eastern gateway to the vibrant old town of Rethymno, enhances its appeal as a desirable destination for those seeking a blend of luxury, culture and natural beauty in their stay.
ABOUT REVITUP.DIRECT REVENUE MANAGEMENT
RevitUp.direct, based in Heraklion Crete, offers Revenue Management, Performance Marketing, Digital Presence Management, and Online Distribution & Sales services in the hospitality field. With two solid decades of experience, we provide vertically integrated technology marketing solutions, supporting with vision and expertise entrepreneurs in the tourism industry around the world. Our experienced team, constituted of specialized experts, offer a 360° approach to planning and sales of Hospitality Services, aiming to bridge the technological and managerial gap of hotel businesses with real-time supply and demand. Simultaneously, we are on high alert, continually monitoring the field’s emerging development to adjust our positioning and strategy accordingly. On the client side, we transform together the hotel business of the future by adapting directly to the business, facing new technological challenges, and developing a sustainable digital strategy for a steady increase in profitability.